Featured Project

www.YourCookwareHelper.com
Officially launched on June 29, 2008, the site is complete with a forum, blog, plenty of article content, and a database application. It is monetized by highly targeted affiliate ads.

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Drive Traffic to Your Site

Internet success relies on traffic. Anyone can drive traffic to a site. The catch is, success comes not from "any" kind of traffic, but "targeted" traffic. The first step is to know your customer's Internet habits. The second is to tap into the 3 primary sources of traffic.

Learn how to get more targeted visitors...

Web Analytics Made Easy

Web analytics can make a minimally successful Internet business a hugely successful Internet business. 

With such actionable information, any site can know, with confidence, how to improve site performance.

Read more about web analytics...

An Internet Research and Development Company PDF Print E-mail
Written by Mark Jala   
Monday, 04 August 2008 02:32

Formed in 1998, Lakeside Analytics, Inc. was created for research and development of Internet projects. The first project was for stock market research where the end result was published on the internet. As our involvement with the internet grew, so did our research projects and use of internet marketing strategies.

Discovering that small and mid-sized businesses could, if implemented properly, intensely compete with much larger businesses, we quickly learned that certain business "rules" had to be broken. The key was to learn a new paradigm of how to properly operate an online business. Many "rules" businesses followed in the "brick and mortar" world were not conducive to the internet, especially for home and small businesses. Even many large businesses struggled to learn the new paradigm which lead up to the burst of the dot com bubble.

Today, Lakeside Analytics, Inc. performs Internet research, provides consulting services, and develops a family of Internet websites.

As a research firm, we study Internet markets, search engine marketing and optimization, e-mail campaigns, and the proper utilization of web analytics to optimize website performance.

As a consulting firm,we help small to mid-sized companies increase their Internet presence with market research, website design, website monetization, e-mail campaigns, search engine marketing and optimization, and maximizing conversion rates with web analytics.

As a development firm, we practice what we preach by developing a family of websites that we operate. Our latest project was launched on June 29, 2008, and we happily introduce you to Your Cookware Helper. The site helps visitors find the best cookware, for their particular cooking style, budget, and decor, at the best prices. It offers consumer information on cookware materials, cookware brands, and cookware sales. It is complete with a cookware forum, blog, and plenty of article content.

 

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Rich Content Creation

"Content is King!" That is one fundamental truth of the Internet. Rich quality content is paramount to keeping visitors on your site, and having other sites link to you.

Content can be produced in a variety of ways. 

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Email Strategy

Up to 50% of online marketers revenue comes after a visitor leaves their site. The revenue comes via e-mail.

Developing an e-mail strategy can boost your profits. Lakeside Analytics can help.

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