Internet success relies on traffic. Anyone can drive traffic to a site. The catch is, success comes not from "any" kind of traffic, but "targeted" traffic. The first step is to know your customer's Internet habits. The second is to tap into the 3 primary sources of traffic.
Web analytics can make a minimally successful Internet business a hugely successful Internet business.
With such actionable information, any site can know, with confidence, how to improve site performance.
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We practice what we preach by becoming our own client. We don't consult based solely on classroom theory, blogs we read, or seminars we attend. We practice what we learn from our continuing education through our own projects. And we have a list of projects taking us out for the next 7 years! Our projects cover multiple business strategies, traffic generating techniques, website designs, and product offerings. Our consulting skills come from real-world practices. Our Latest ProjectWelcome to Your Cookware Helper. After 14 months in development. www.YourCookwareHelper.com was officially launched on June 29, 2008. We submitted the press release on July 10, 2008. Lessons Learned So Far
As the site matures, we will post data of its progress here. I encourage you to visit the site and provide us with some feedback. What do you like, what do you dislike, and what is on the site you think may be of benefit to your Internet operation? |
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Internet success comes from knowing both your customers and your competition. Market Research will tell you how to drive traffic, which keywords to use, how to beat your competition and more.
"Content is King!" That is one fundamental truth of the Internet. Rich quality content is paramount to keeping visitors on your site, and having other sites link to you.
Content can be produced in a variety of ways.
Up to 50% of online marketers revenue comes after a visitor leaves their site. The revenue comes via e-mail.
Developing an e-mail strategy can boost your profits. Lakeside Analytics can help.